MyFamily MySmoke: Corporate Video


Read more about the Smoke-free Homes Workshop on bmj.com.


A PhD researcher started to introduce the smoke-free home practice in Malaysia by using feedback from the air quality level at home where smoking occurs. The recruitment was conducted in five workplaces and received positive responses from the participants. This project was conducted by using the latest air quality monitor device at that time; Dylos model DC1700 brought into the country from the University of Aberdeen in order to perform a feasibility study. Since then, the number of smoke-free homes in Malaysia is increasing.


In accordance with article 8 of the Framework Convention on Tobacco Control (FCTC), Assoc. Prof. Dr Sean Semple and his team from Scotland came to Malaysia for Smoke-free Homes Workshop in Kuala Lumpur through a Knowledge Transfer Program (KTP) under the Newton Fund scheme, which is to adapt the United Kingdom’s success in implementing smoke-free homes. The workshop was attended by 30 participants with 5 speakers both from Malaysia as well as the United Kingdom.


Smoke-free Homes Network was introduced, and it is a continuation of the workshop charter, which is sponsored by the Newton Fund scheme. This is the network of academics, policymakers and NGOs with an interest in increasing capacity to increase awareness on the benefits of tobacco smoke-free homes through research, health promotion and new policies in Malaysia.


MyFamily MySmoke: Protecting My Family from Second-hand Smoke: Let’s Get It Right Outside project was approved and introduced in early February. The Smoke-free Homes Network is expanding as the project grows. More and more participants were recruited for the interview and to measure the PM2.5 level inside their homes by using PurpleAir (PA-II-SD). This project was conducted with the help of three associated partners among the NGOs such as Malaysian Women's Action for Tobacco Control and Health (MyWATCH), Malaysian Green Lung Association (MGLA) and Federation of Malaysian Consumers Association (FOMCA) to develop Smoke-free Home intervention in Malaysia. The Smoke-free Homes Network website by the University of Stirling was also launched early in this year.


Supporting smoke-free policies and tobacco control advocates by:

  • Blue Ribbon Campaign which rebranded as Telang was reinitiated by the Ministry of Health

  • Smoke-free Home Pledge consists of 25,000 houses in Malaysia, as announced by the Ministry of Women, Family and Community Development under the Komuniti Sihat Pembina Negara (KOSPEN) program

MyFamily MySmoke team are also actively involved in the collaboration of humanitarian and volunteering activities with government bodies and NGOs such as the Ministry of Higher Education (MOHE) and MyWATCH.


To help more smokers in Malaysia to move towards a smoke-free home in line with Article 8 (protection from exposure to tobacco smoke) in the Framework Convention of Tobacco Control by World Health Organisation (WHO)


i. To motivate and encourage smokers to smoke outside of the house.

ii. To make more homes free from tobacco smoke exposure in Malaysia.

iii. To protect non-smokers especially children in a home where smoking occurs.

Project Objectives

  1. Improved understanding of why men smoke at home in Malaysia and how best to support families in creating a smoke-free home.

  2. Development of capacity in qualitative interviewing and analysis methods related to public health interventions across three Malaysian universities.

  3. Creation of a series of case studies showing the journey of families who create a smoke-free home.

  4. Engagement with universities, policymakers and NGOs to promote a campaign of media and social media stories around the case studies.

  5. Greater capacity among tobacco control researchers and NGOs to use air quality measurement sensors to provide personalised feedback relating to SHS levels in homes.

  6. Increased public awareness of the benefits of creating a smoke-free home.

Meet the Team

Assoc. Prof. Dr Sean Semple

Institute for Social Marketing and Health, University of Stirling, UK

  • We have a research programme on smoke-free places over the past 15 years. We are co-leading the MyFamily MySmoke project

  • sean.semple@stir.ac.uk

Assoc. Prof. Dr Emilia Zainal Abidin

Occupational and Environmental Health Department, Universiti Putra Malaysia

  • Conduct research in various Public Health aspects including measuring the impact of smoking prohibition on health

  • za_emilia@upm.edu.my

Dr Rachel O’Donnell, Research Fellow

Institute for Social Marketing and Health, University of Stirling, UK

  • ISMH has a longstanding research programme on smoke-free places and homes and is co-leading the MyFamily MySmoke project

  • r.c.odonnell@stir.ac.uk

Dr Isabelle Uny, Research Fellow

Institute for Social Marketing and Health, University of Stirling, UK

Asst. Prof. Dr Tengku Azmina Engku Ibrahim, Senior Lecturer

Faculty of Ocean Engineering Technology and Informatics, Universiti Malaysia Terengganu

  • Involved in numerous public health research projects related to tobacco smoke exposure among adults and children

  • tengkuazmina@umt.edu.my

Asst. Prof. Dr Norul Hernani Abd Latif, Senior Lecturer

Biomedical Science Department, International Islamic University Malaysia

  • Conduct research in various medical aspects and human diseases including assessing adverse health effects of tobacco smoke exposure, especially amongst non-smokers

  • norullatif@iium.edu.my

Dr Ruaraidh Dobson, Research Fellow

Institute for Social Marketing and Health, University of Stirling, UK

Dr Aziemah Zulkifli, Research Assistant

Department of Environmental and Occupational Health, Universiti Putra Malaysia

  • Research fields - Health risk assessment, second-hand smoke (SHS) exposure among adolescents and carcinogenic and non-carcinogenic effects of electronic cigarette use

  • aziemahzulkifli@yahoo.com

Dr Nurul Latiffah Abd Rani, Research Assistant

Faculty of Ocean Engineering Technology and Informatics, Universiti Malaysia Terengganu

Raisya Nur Syazmeen, Research Assistant

Department of Biomedical Science, International Islamic University Malaysia

Our Partners


The Newton Fund in Malaysia is named after a well-known Malaysian scientist, Prof. Datuk Dr. Ungku Omar Ungku Ahmad. It is to commemorate Prof Datuk Dr. Ungku Omar for his contribution in medical and health sciences research that had increased the health status of population including elimination of Malaria among poor and marginalised communities in Malaysia.

Malaysian Industry-Government Group for High Technology (MIGHT) was launched on 22 February 1993. MIGHT is a market-driven technological partnership think-tank with emphasis on market intelligence initiatives using foresight practices and methodology to identify technology and business opportunities.

Non-Government Organization (NGO)

The Malaysian Women's Organization for Tobacco Control and Health or better known as MyWATCH was established around 2003/4 and registered as a Non-Governmental Organization (NGO) in 2005 (PPM-011-10-30032005).

Malaysian Green Lung Association (MGLA) the only youth-run civil society organization for tobacco control in Malaysia, actively works together with Ministry of Health Malaysia and state health departments to promote and disseminate anti-tobacco messages to the general public via inexpensive and active way (Ho, R. & Thong A. & Ping A. 2018).

Federation of Malaysian Consumers Association (FOMCA) is a voluntary, non-profit, non-political and civic organization. It became an umbrella for its affiliated consumer associations. FOMCA works closely with governments and non-governmental organizations at the national and international levels in providing information, education and consumer protection.

This website is designed and developed by Zulkarnain Md Sabri (Kulliyyah of Information and Communication Technology, IIUM) under the supervision of Dr. Norul Hernani Abd Latif (Kulliyyah of Allied Health Science, IIUM).